Our 5 Step Development Process
Here’s how the magic happens…our 5 step process. We use this as a guide to manage and walk our clients through our entire development cycle. Don’t worry, it’s a very simple process and helps ensure projects will run smoothly, successfully, and on time. Take a quick overview of what our process entails.
Discovery
Our first step, discovery phase, is to help us understand our client’s vision, concept, and business better. We take time to listen to our clients, understand their needs, and develop a proper solution to . This step is crucial in establishing a project scope and making sure everyone is on the same page.
Design
The first stage of design is User Experience Design. This is where we conceptualize and build the site from the standpoint of the user. We follow many of today’s web conventions and best practices to ensure websites are usable and intuitive. We adhere to UX design processes such as personas, competitive analyses, site maps, sketches, wireframes, mockups, and other practices to better define page flow and user flow. The second stage of design is Graphic Design. We go through as many iterations as necessary to make certain that clients are happy with their online brand representation.
Develop
Here’s where we get into the nuts and bold of it all: development phase. Today’s websites are feature rich and typically require programming code on the backend. We are a full service development shop and we handle all the heavy lifting on the backend. Whether you need a Ruby on Rails or PHP driven site, our engineers can build a customized solution just for your site.
Debug
When we launch websites, we want to make sure everything works well and there are no hiccups. We bring our clients into our testing process to make sure their website or application functions and behaves exactly as intended. If we find anything wrong, we debug, refactor, and retest before launching anything out to the public.
Deploy
All systems check, our last phase is to deploy your website or application onto the web. In our deployment process, we make sure you have all the tools you need to manage and track the effectiveness of your website. Whether you prefer tools such as Google Analytics, or more customized user tracking tools, we help you implement a suitable strategy to make sure your website is doing well on the web. To really help your site launch, we also leverage our expertise in SEO, SEM, and social marketing to really help clients develop a comprehensive online marketing strategy.
